NEWS – Hasbro and Playmates Toys Enter Strategic Relationship to Produce and Distribute Power Rangers Product Globally Starting in 2025

HASBRO AND PLAYMATES TOYS ENTER STRATEGIC RELATIONSHIP TO PRODUCE AND DISTRIBUTE POWER RANGERS PRODUCT GLOBALLY STARTING IN 2025

PAWTUCKET, R.I.—April 22, 2024— Hasbro, a leading toy and game company, today announced a global licensing agreement with Playmates Toys, a global toy design, development, marketing and distribution company, to produce and distribute POWER RANGERS product. Playmates is debuting its first POWER RANGERS collection with a kid targeted MIGHTY MORPHIN POWER RANGERS toy line in 2025.

As part of the agreement, Playmates holds licensing rights to develop additional cross-category POWER RANGERS products, including action figures, blasters, plush, role play, vehicles and accessories. The deal encompasses global distribution across all regions excluding Asia.

“We are honored to work with Hasbro on the reimagination of this iconic franchise’s toy line for long time fans and a new generation of children. Playmates and Hasbro speak the same toy language and share a passion for POWER RANGERS, a multi-generational phenomenon that has stood the test of time,” said Karl Aaronian, Playmates’ SVP of Marketing.

Hasbro will retain all entertainment rights and will continue to drive global strategy and growth for the POWER RANGERS franchise by strategically working with licensees across multiple categories, including publishing, fashion and footwear, promotions and more. Hasbro will also further activate the brand across their direct-to-consumer channel Hasbro Pulse and as part of its presence at major industry events like San Diego Comic Con.

“Playmates’ ability to interpret character-based story telling in highly detailed, innovative, and affordable products has revitalized several iconic brands, they are the perfect fit to fully expand the POWER RANGERS franchise,” said Casey Collins, President of Licensed Consumer Products at Hasbro. “While we’ll continue to provide oversight and direction on future POWER RANGERS product ranges, Playmates will leverage its action figure and accessory design, development and marketing expertise to create an entirely new play and collecting experience for fans of all ages. With two powerhouse companies coming together to support a powerhouse brand, the potential is limitless!”

Celebrating 30 continuous years on the air, POWER RANGERS has become one of the longest-running kids’ live-action series in television history, with more than 900 episodes aired to date. Created by Haim Saban and launched in 1993 with MIGHTY MORPHIN POWER RANGERS, the series celebrated its 30th year in 2023 with MIGHTY MORPHIN POWER RANGERS: ONCE & ALWAYS, an anniversary special streaming exclusively on Netflix. The most recent season of POWER RANGERS, POWER RANGERS: COSMIC FURY, is currently available exclusively on Netflix.

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Ranger Command Power Hour Episode 221

Originally recorded on September 9, 2023.

It’s time to Ranger Up with @trekkieb47 as he talks all things Power Rangers on the Four Eyed Radio Network with RANGER COMMAND POWER HOUR!

Eric is joined by Richy, also known as Richy923 of GeekStatus. Geek Status is all about “Own Your Passion”, showcasing Power Rangers, Back to the Future, Ghostbusters, Star Wars, 80’s, 90’s and beyond with “The Toy Exhibit”.

We discuss Richy’s history with Power Rangers, how GeekStatus started, his passions in collecting, advice for other content creators and more!

Listen now: Ranger Command Power Hour Episode 221 – “Ranger Nation Spotlight – Richy923 of GeekStatus”

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Links mentioned in show:

Ranger Command Power Hour Episode 219

Originally recorded on August 24th, 2023.

It’s time to Ranger Up with your hosts as they talk all things Power Rangers on the Four Eyed Radio Network with RANGER COMMAND POWER HOUR!

On this episode, Eric is joined by Chris Long (@clong83), Dr. Ben (@doctorbenMD), Five (@SentaiFive) and towards the end of the show, Ro (@RoliverQueen_) from the Comics Code UH-thority Podcast (@ComicsUhthority) to discuss the news for Power Rangers: Cosmic Fury before its worldwide release on September 29th on Netflix.

We also catch up on the news including the writer’s strike, comics news, sentai DVDs, Pooki comments and more!

Happy Power Rangers Day? Whoops…

Listen now: Ranger Command Power Hour Episode 219 – “Ranger Roundtable: Power Rangers Cosmic Fury News”

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Timestamps:

  • 0:00:00 – Intro and Writer’s Strike disclaimer
  • 0:07:04 – Comics News
  • 0:11:01 – More Sentai DVDs?
  • 0:13:13 – Power Rangers Cosmic Fury News – press release
  • 0:29:23 – Netflix “What’s Next” clip
  • 0:36:38 – Netflix Media Center Promotional Images and the suits
  • 0:51:07 – Spoilers for a new Ranger
  • 0:55:35 – Hype-level check
  • 0:58:36 – Simon Bennett Behind the Scenes comments
  • 1:02:42 – Ro enters the podcast
  • 1:06:06 – The absence of Zayto
  • 1:10:50 – No Power Rangers Day stream and final thoughts
  • 1:19:13 – Plugs and Outro

Links mentioned in show:

Ranger Command Power Hour Episode 218

Originally recorded on July 17th, 2023.

It’s time to Ranger Up with your hosts as they talk all things Power Rangers on the Four Eyed Radio Network with RANGER COMMAND POWER HOUR!

On this episode, Eric is joined by Josh (@LivingRangerKey) of Lightning Aftermath (@LightningFigPR), Josh (@KentuckyJAM) of the upcoming book “Morphinomenal: How the Power Rangers Conquered Earth”, and Kenn (@TheKennGlenn) to discuss the past year and more of Hasbro’s Fan First live streams for Power Rangers.

We also catch up on the news including BOOM! Studios comic news, Hasbro City, Power Rangers no longer filming in New Zealand, the Lightning Collection going on hiatus and more! Also… G.I. Joe??

Josh killed the line!

Listen now: Ranger Command Power Hour Episode 218 – “Rangers Revisit Fan First Tuesday – One Year (and change) Later”

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Timestamps:

  • 0:00:00 – Intro and Comics News
  • 0:13:26 – Hasbro City, Lightning Collection collab jab
  • 0:15:49 – Power Rangers to no longer film in NZ
  • 0:22:31 – Lightning Collection going on Hiatus
  • 0:46:06 – PR Fan Streams since April 2022
  • 0:57:33 – Go Joe!
  • 1:12:18 – Back to PR Fan Streams!
  • 1:20:07 – Reflecting on the past year (and change) and the future
  • 1:33:39 – Final Thoughts, Social Plugs and Closing

Links mentioned in show:

NEWS – Hasbro Sustainability Packaging Update

Last July, Hasbro first announced their Plastic-Free Packaging initiatives for all of their toy lines. It seems that in the almost year since, fan response has led Hasbro to reverse this decision and bring back windowed packaging, but with sustainable plastics.

Tonight, we received an email from our Hasbro contact.

Hi –

We wanted to share an update on packaging for Hasbro’s 6-inch-scale figures. Based on your feedback, we will be re-introducing windows and blisters to our 6-inch fan figures beginning later this year, into 2024 for select products across our portfolio of brands, including, G.I. Joe Classified, Power Rangers Lightning Collection, Star Wars Black Series and Marvel Legends. This will eventually expand to all new 6-inch figure releases.

The new windows and blisters will be made from bio PET or recycled PET helping us achieve our priority of meeting our fans’ expectations for extraordinary packaging and superior design while still developing packaging that minimizes waste and the use of virgin plastic.

 Thank you again for being one of our biggest fans and for your continued support of Hasbro.

 

NEWS – Hasbro Selfie Series Experience Heads to CES Las Vegas Jan. 5-8!

CES Logo

The Hasbro Selfie Series experience is headed to CES Las Vegas January 5-8!

Located inside the Formlabs booth #54217, members from the Hasbro Selfie Series team will be on site to walk CES attendees through the experience of face scanning and the opportunity to create and purchase your own custom figure in your likeness.

Using proprietary software and in partnership with Formlabs, Hasbro gives fans a chance to digitally transform themselves into a collector-grade 6-inch action figure based on classic to current characters seen across popular films, television series and comics. From morphing into a Power Ranger or silently stalking Cobra as Snake Eyes, fans can indulge in the ultimate consumer experience with Hasbro Selfie Series figures.

CES 2023 attendees interested in transforming themselves into a premium, one-of-a-kind Hasbro Selfie Series action figure should visit the FormLabs booth, Booth #54217, to register for an assigned 15-minute time slot. The introductory price of Hasbro Selfie Series is $59.99. Attendees who participate on site at CES will receive $10 off at checkout. Limited times are available, and are scheduled on a first come, first serve basis.

Please see additional information below about the Hasbro Selfie Series experience at CES Las Vegas.

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NEWS – All-New Power Rangers Lightning Collection 5-Pack Alien Rangers Revealed

Today, Hasbro and Power Rangers announced an all-new, MORPHINOMINAL collectible to the Lightning Collection line – the Power Rangers Lightning Collection 5-Pack Alien Rangers 6-Inch Premium Collectible action figures!

Pre-orders are LIVE on Amazon and Hasbro Pulse! See below for product details along with a gallery of high-res images from Hasbro.

POWER RANGERS LIGHTNING COLLECTION 5-PACK ALIEN RANGERS 6-INCH PREMIUM COLLECTIBLE ACTION FIGURES
(Ages 4 years & up/Approx. Retail Price: $120.99/Available: 6/1/2023)

IT’S MORPHIN TIME! From Dino Fury back to the original Mighty Morphin Power Rangers, the Power Rangers have brought teamwork, action, and adventure to generations of fans. The legacy continues with figures, vehicles, collectibles, and roleplay toys from Hasbro, celebrating Ranger teams from nearly 30 years. Imagine all the action of Power Rangers with toys from Hasbro!

Inspired by the MIGHTY MORPHIN ALIEN RANGERS, the 5-PACK ALIEN RANGERS 6-inch action figures have premium painted details and design inspired by the classic story arc — the Alien Rangers of Aquitar travel to Earth to protect the planet when the Earth Rangers lose their powers! The Alien Rangers 5-pack includes multiple character-inspired accessories, blast effects, and a second pair of hands. Look for other LIGHTNING COLLECTION figures and roleplay items. Additional products each sold separately. Available for pre-order December 7 at 1PM ET on Amazon and Hasbro Pulse.

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Ranger Command Power Hour Episode 204

It’s time to Ranger Up with @trekkieb47, @secretrangerfan & @ZachLaVoy as they talk all things Power Rangers on the Four Eyed Radio Network with RANGER COMMAND POWER HOUR!

In the second emergency Ranger Roundtable Twitter Space, Eric, A.P. and Zach are joined by Mason (@Masonmerrell) and Tyler MC (@stormbreakerer), from the upcoming Dads Are Dorks Podcast (@DadsAreDorks), Dr. Ben (@doctorbenMD) and Chris Long from Long’s Toys YouTube channel (@clong83).

Listen to our live, immediate reactions from Hasbro PulseCon 2022 for Power Rangers including the In Space Astro Megazord Lightning Collection figure, Dino Charge Blue Ranger, Beast Morphers Yellow Ranger, Wild Force Putrid, Dino Fury Green Ranger – and the newest Lightning Collection collaboration with Street Fighter – Morphed Cammy Stinging Crane and Morphed Ken Soaring Falcon figures.

We also discussed the reveals for Power Rangers Cosmic Fury including the new suits as well as the cast announcement of David Yost and Walter Jones returning to the franchise with a Mighty Morphin Power Rangers 30th Anniversary Special.

Go Go Twitter Spaces!

Listen now: Ranger Command Power Hour Episode 204 – “Ranger Roundtable – Hasbro Pulse Con 2022 – Power Rangers Twitter Space”

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Links mentioned in show:

NEWS – ALL-NEW Power Rangers Lightning Collection Mighty Morphin x Cobra Kai Action Figures

BANZAI… IT’S MORPHIN TIME! Hasbro unveiled all-new Power Rangers Lightning Collection figures – Mighty Morphin x Cobra Kai Morphin Daniel LaRusso Morphed White Crane Ranger, Samantha LaRusso Morphed Pink Mantis and Skeleputty 6-Inch action figures! The Cobra kai-inspired figures are available for pre-order exclusively on Target NOW!

See below for full product details, high res images and direct pre-order links.


POWER RANGERS LIGHTNING COLLECTION MIGHTY MORPHIN X COBRA KAI DANIEL LARUSSO MORPHED WHITE CRANE RANGER 6-INCH ACTION FIGURE
(Ages 4 years & up/Approx. Retail Price: $27.99/Available: April 2023)

WAX ON… IT’S MORPHIN TIME! From Dino Fury back to the original Mighty Morphin Power Rangers, the Power Rangers have brought teamwork, action, and superhero adventure to generations of fans. The legacy continues with action figures, vehicles, collectibles, toy sets, and roleplay toys from Hasbro, celebrating Ranger teams from almost 30 years. Imagine all the action of Power Rangers with toys from Hasbro!

Worlds collide when characters from Cobra Kai receive Mighty Morphin Power Coins. The MIGHTY MORPHIN X COBRA KAI DANIEL LARUSSO MORPHED WHITE CRANE action figure has premium painted detail with an iconic mashup design inspired by the hit series Cobra Kai. The 6-inch Daniel LaRusso Morphed White Crane Ranger figure includes an alternate head, accessory scarf, alternate hands, and blast effect piece, offering lots of articulation for play and display. The Lightning Collection 6-Inch action figures from Hasbro make great gifts for all karate kids and anyone else who’s a fan of cool action figures. Look for other collectible Lightning Collection figures to expand the morphinomenal action. Additional products each sold separately. Available for pre-order October 25 at 9AM ET exclusively at Target. Limited quantities available at Hasbro Pulse.

 

POWER RANGERS LIGHTNING COLLECTION MIGHTY MORPHIN X COBRA KAI SAMANTHA LARUSSO MORPHED PINK MANTIS 6-INCH ACTION FIGURE
(Ages 4 years & up/Approx. Retail Price: $27.99/Available: April 2023)

KICK THE COMPETITION… IT’S MORPHIN TIME! Worlds collide when characters from Cobra Kai receive Mighty Morphin Power Coins. The MIGHTY MORPHIN X COBRA KAI SAMANTHA LARUSSO MORPHED PINK MANTIS action figure has premium painted detail with an iconic mashup design inspired by the hit series Cobra Kai. The 6-inch Samantha LaRusso Morphed Pink Mantis figure includes an alternate head, accessory scarf, alternate hands, and blast effect piece, offering lots of articulation for play and display. The Lightning Collection 6-Inch action figures from Hasbro make great gifts for all karate kids and anyone else who’s a fan of cool action figures. Look for other collectible Lightning Collection figures to expand the morphinomenal action. Additional products each sold separately. Available for pre-order October 25 at 9AM ET exclusively at Target. Limited quantities available at Hasbro Pulse.

 

POWER RANGERS LIGHTNING COLLECTION MIGHTY MORPHIN X COBRA KAI SKELEPUTTY 6-INCH ACTION FIGURE
(Ages 4 years & up/Approx. Retail Price: $27.99/Available: April 2023)

LET’S GET SPOOKY… IT’S MORPHIN TIME! Worlds collide when the infamous Halloween costume is given Putty Power. The MIGHTY MORPHIN X COBRA KAI SKELEPUTTY action figure has premium painted detail with an iconic mashup design inspired by the hit series Cobra Kai. The 6-inch Skeleputty figure includes alternate hands and two blast effect accessories, offering lots of articulation for play and display. The Lightning Collection 6-Inch action figures from Hasbro make great gifts for all karate kids and anyone else who’s a fan of cool action figures. Look for other collectible Lightning Collection figures to expand the morphinomenal action. Additional products each sold separately. Available for pre-order October 25 at 9AM ET exclusively at Target. Limited quantities available at Hasbro Pulse.

NEWS – Walmart Collector Con 2022 – ALL NEW Mighty Morphin Power Rangers Action Figures!

IT’S MORPHIN TIME!

Hasbro just revealed ALL NEW Mighty Morphin Power Rangers Walmart Collector Con exclusives. Pre-orders are live now, links and full gallery below.

POWER RANGERS MIGHTY MORPHIN RED RANGER 6-INCH ACTION FIGURE
(Ages 4 years & up/Approx. Retail Price: $16.99/Available: January 2023)

IT’S MORPHIN TIME! From Dino Fury back to the original Mighty Morphin Power Rangers, the Power Rangers have brought teamwork, action, and superhero adventure to generations of fans. The legacy continues with action figures, vehicles, collectibles, toy sets, and roleplay toys from Hasbro, celebrating Ranger teams from almost 30 years. Imagine all the action of Power Rangers with toys from Hasbro!

As part of Walmart Collector Con, celebrate the 30th anniversary of Power Rangers with MIGHTY MORPHIN RED RANGER action figure inspired by the original red-clad hero from Mighty Morphin Power Rangers. The Red Ranger superhero comes with 2 weapon accessories and a T-Rex coin accessory.

Remember video cassettes? This fun package evokes the days of recording your favorite episodes and watching them over and over after school. The MIGHTY MORPHIN 6-Inch action figures from Hasbro make great gifts for boys, girls, and anyone else who’s a fan of cool action figures.

Look for other Power Rangers figures and gear to expand the morphinomenal action. Additional products each sold separately. Available for pre-order October 6 at 10AM ET at Walmart.

 

POWER RANGERS MIGHTY MORPHIN BLACK RANGER 6-INCH ACTION FIGURE
(Ages 4 years & up/Approx. Retail Price: $16.99/Available: January 2023)

IT’S MORPHIN TIME! From Dino Fury back to the original Mighty Morphin Power Rangers, the Power Rangers have brought teamwork, action, and superhero adventure to generations of fans. The legacy continues with action figures, vehicles, collectibles, toy sets, and roleplay toys from Hasbro, celebrating Ranger teams from almost 30 years. Imagine all the action of Power Rangers with toys from Hasbro!

As part of Walmart Collector Con, celebrate the 30th anniversary of Power Rangers with MIGHTY MORPHIN BLACK RANGER action figure inspired by the original black-clad hero from Mighty Morphin Power Rangers. The Black Ranger superhero comes with 2 weapon accessories and a Mastodon coin accessory.

Remember video cassettes? This fun package evokes the days of recording your favorite episodes and watching them over and over after school. The MIGHTY MORPHIN 6-Inch action figures from Hasbro make great gifts for boys, girls, and anyone else who’s a fan of cool action figures.

Look for other Power Rangers figures and gear to expand the morphinomenal action. Additional products each sold separately. Available for pre-order October 6 at 10AM ET at Walmart.

 

POWER RANGERS MIGHTY MORPHIN YELLOW RANGER 6-INCH ACTION FIGURE
(Ages 4 years & up/Approx. Retail Price: $16.99/Available: January 2023)

IT’S MORPHIN TIME! From Dino Fury back to the original Mighty Morphin Power Rangers, the Power Rangers have brought teamwork, action, and superhero adventure to generations of fans. The legacy continues with action figures, vehicles, collectibles, toy sets, and roleplay toys from Hasbro, celebrating Ranger teams from almost 30 years. Imagine all the action of Power Rangers with toys from Hasbro!

As part of Walmart Collector Con, celebrate the 30th anniversary of Power Rangers with MIGHTY MORPHIN YELLOW RANGER action figure inspired by the original yellow-clad hero from Mighty Morphin Power Rangers. The Yellow Ranger superhero comes with 2 weapon accessories and a Tiger coin accessory.

Remember video cassettes? This fun package evokes the days of recording your favorite episodes and watching them over and over after school. The MIGHTY MORPHIN 6-Inch action figures from Hasbro make great gifts for boys, girls, and anyone else who’s a fan of cool action figures.

Look for other Power Rangers figures and gear to expand the morphinomenal action. Additional products each sold separately. Available for pre-order October 6 at 10AM ET at Walmart.